Patrons

Become a patron.

Because music streaming should build careers, not just line the pockets of people who've never heard the songs.

The Pack is Australia's first musician-owned streaming platform, built to do things properly rather than just profitably. When you partner with us you're not simply sponsoring an arts organisation – you're helping rebuild the music industry with fairness and transparency in the foundations, not bolted on afterwards.

Patronage tiers are flexible, and support – financial or in-kind – goes directly into platform development, artist payments and community growth.

Why become a patron?

  • Save Australian music culture – help independent musicians actually make a living.
  • Pioneer ethical business – join the co-operative economy and the ethical tech movement.
  • Challenge corporate exploitation – stand against platforms that keep artists in poverty.
  • Gain authentic visibility – associate your brand with fairness and artist advocacy.
  • Demonstrate social responsibility – concrete commitment to fair labour practices.
  • Join a movement – Australia's first artist-owned streaming co-operative.

Patronage opportunities

$100,000 · 1 availableAlpha Patron – the visionary leader

Top-tier platform development support with premium naming rights, major event hosting, a founding board position and extensive brand visibility.

$50,000 · 2 availableAkela Patron – the growth catalyst

Artist development and marketing capacity support, prominent event exposure, multi-year memberships and founding investor opportunities.

$10,000 – $20,000 · multiple availableMid-tier patrons

Targeted support for a specific program: Curator ($20,000), Out & About live events ($10,000), Merch & Collateral ($10,000), Research & Advocacy ($10,000), Accessibility ($10,000).

$5,000 · multiple availableCommunity patrons

Networking Patron (industry representation) and Net Zero Patron (carbon-neutral operations).

Services instead of dollarsIn-kind patrons

Technology and development, legal and professional services, marketing and creative, business development. In-kind patrons get recognition equivalent to financial sponsors, based on assessed service value.

Built around youCustom patrons

Named program sponsorship, multi-year agreements or cause marketing collaborations. Let's have a coffee (on us) and design something that works for everyone.

Start the conversation

Tell us what you're looking for in a patronage and we'll come back to you within 48 hours. Activation usually takes 2–6 weeks from first contact – we're flexible, transparent, and committed to partnerships that deliver genuine value for everyone.

Send us the details

Please note: The Pack is currently unable to obtain DGR status as a co-operative, though we're working towards it. Patronages aren't directly tax deductible, and are best considered part of a targeted marketing campaign.

Join the Packpackmusic.au